Hit By Penguin? Take the Red Pen Test

Like a lot of folks in the SEO world, I’ve been analyzing, dissecting, and pondering the significant changes that Google made in April 2012 – from Panda to Penguin and a lot of little things in between. Leslie and I have the good fortune to work with hundreds of clients in our training and coaching [...]

Quick Penguin Updates – What We Learned This Week

Just some quick notes to keep you up to date. More coming, but the East coast folks are already demanding the answers that I promised to give today, so… Penguin = Periodic Updates: Google did confirm what most SEOs assumed… Penguin, like Panda, involves an offline data processing function, which means that there will be [...]