Facebook Ads: “Skip The Scrape”

​Is it worth risking your business to scrape Facebook for User IDs? We interviewed a Facebook spokesperson about this practice that is becoming increasingly common. If everyone else is doing it, should you?​

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App Review: BigCommerce

What would make you ecstatic about doing eCommerce? What would you change if you could? BigCommerce was recommended to us by some of our Private Consulting clients who were very happy with their results. If you want to be “happier” with your eCommerce platform, watch this video and see if BigCommerce is good fit for your business.

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Facebook’s Social Network Is Actually A ‘Loss Leader’

The reach of organic posts on Facebook has gone from 12% last October to 6% in February and Facebook is eventually planning to reduce organic reach to as low as 1-2%. Should you quit Facebook over this? Or should you plan on “paying to play”?

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What Do The Changes In Targeting in Facebook’s Power Editor Mean For Your Business?

Facebook is testing moving some of the Partner Categories into the “More Demographics” section. What does the change mean for your advertising?

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Don’t Press That Button! Don’t Update To The New Facebook Page Layout Until You Absolutely Have To.

You may have heard about the new Facebook Page layout that’s being rolled out. People are often resistant to change.

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The Practice Formerly Known As ‘SEO’ with Corey Burke

SEO has changed a bit over the past few years, eh? Here’s what you need to know about SEO: Most of the previously, widely accepted SEO practices will now get you into trouble

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Outsourcing For The Very First Time

They say, “We learn best that which we also teach.” If that’s true, then I have learned a lot, and I’m here to share what I’ve learned about Outsourcing. In my humble opinion

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Facebook Announces A New Way To Organize Ads Into “Sets”

Facebook announced today that beginning March 4th, we’ll be able to organize by “Ad Sets”. This is a fantastic addition. In our Facebook training, we already teach people to organize campaigns into “sets”

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How To Get Your Google Penalty Removed

Do you or your clients have a Google penalty? In this training, Dan Thies will explain: The five essential steps in the penalty removal process The biggest mistakes people make at each step How to dramatically reduce the cost of penalty removal

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Do We Still Need AdRoll?

This question has come up repeatedly since Facebook announced the launch of their own retargeting pixel. I knew the answer was “Yes!”, but decided to ask AdRoll to comment themselves.

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