“The Internet General has Determined
That Using a 6-Month-Old Business Plan
is Harmful to Your Business Health”
Ok, so there’s not actually an “Internet General” – I made that part up – but if there was …
Online marketing has changed more in the last 12 months than in the 10 years prior. And the pace has accelerated in the last six. Can this go on? YES … and it most certainly will. Don’t get trapped in what worked last year or the year before. Those days are gone.
If you don’t embrace change right now, you will be overtaken and left behind!
But with so much changing, and changing so fast, what can you depend on? What will still be working tomorrow? And what should you do today to future-proof … and grow! … the income you depend on?
There are dozen of directions and hundreds of tactics you could use but there will be just 2 or 3 top priorities that will grow your business the fastest. But which ones? Finding just the right answers is now more critical than ever … which is why you need …
Most “good ideas” are just another distraction – the classic shiny object – and won’t really propel your business forward.
But there are a select small number of high leverage points in any business that are just waiting for you to discover and these have the power to double or triple your business in a very short time.
The art of business growth is knowing which is which. This almost always requires three things:
- Get out of your business long enough to get a perspective beyond the day to day
- Take the time to look at your options and how you can leverage them and
- Have someone you trust put “fresh eyes” on what you’ve done and where you are headed
That’s why we’ve created this truly unique event.
We have the best teachers in the business on-hand to help plus a staff of business coaches to assist you in identifying your strengths and weaknesses and help Brain Storm ways to grow your strengths while minimizing your weaknesses.
So come ready to really think – and think hard – about what’s right in your business, what needs to change, and what strategies and tactics you should adopt right now to be not just surviving but growing in 2013. And we’re here to help you do just that.
We know of no other event with this level of hands-on help.
You’ll Leave BrainStorm 2012 with New Skills
and a New Plan for Growth in 2013
Every successful online business must ultimately excel at three things:
- Conversion and
- Proven Strategies for Business Growth.
There are dozens of techniques, tools, products and programs in each category, but we’ve sifted and sorted through all of them to bring you the most powerful methods from the best teachers.
THE Maven of Market Leadership, Ed is also an accomplished futurist in our business, simplifies marketing like no one else can and is the only Internet Marketer to take his company public! When Ed speaks, we listen, and about half the time take notes.
He is also the most lovable of all Internet Marketing Gurus and the second best looking too.
A world renowned Social Media expert, teacher, and consultant, Don also secretly runs a surprising little “side business” that we’ve finally gotten him to reveal. What is it? You’ll have to show to know, but to give you a bit of a tease … anyone can do it and Don has outsourced the entire business.
In addition to being the tallest Internet Marketer, Don is a long time friend who we can always depend on to bring fresh, tested and actionable teaching.
A total Ninja at Adwords, Joel is (ironically?) co-author of the book “Adwords for Dummies”. What you’ll hear him present at BrainStorm2012 will be far from Dummy level however, as he has a uniquely scientific approach to “PPC in the large” that has driven life changing profits for companies both large and small.
Joel has sold many millions online using only PPC and in a prior life was successful in real estate, having built
a lead generation company from scratch later selling it to ReMax.
The Queen of Facebook Ads, Jennifer is responsible for the highly successful campaigns of a number of people you’ll recognize … but we’ll save that for her to name names as she teaches how you can use the unique features of Facebook Ads in your own business.
An American by birth and now an Australian national as well, Jennifer can provide bilingual translation for Ed if necessary.
Dennis van der Heijden
The maker of Reedge, Dennis is also a vast store of tests that have won and lost, what and how to test and when to know that a test has actually won. No matter how much traffic you have, making more money from the traffic you do get should always be on your list.
Dennis also wins the prize for the coolest sounding last name.
Of course you’re supposed to “know your customer”, but other than guessing your demographic and doing customer surveys, what else is there? More than you imagine! Thanks to the science of psychographics, some mad software and licenses to the same data used by the world’s largest retailers, what Ben can tell you about your customers and prospects is simply scary.
Scary good! – like reducing your PPC spend by 80% with no loss in revenue, finding the individual Zip Codes where your perfect customs live and targeting only those people with direct mail or segmenting an offer to the 15% of your list that brings you 47% of your revenue. Ben takes “segmentation” to a whole new level.
Business growth coach extraordinaire, Paul breaks down precisely what every business needs to do, can do and should do – immediately – to double in revenue in five simple steps.
Paul has worked directly with the owners of around 150 “small businesses” as well as from dozens of Fortune-100 companies such as Cisco, Goldman Sachs, Accenture, Adobe Software, Mass Mutual, and JP Morgan/Chase.
One of the world’s smartest business strategists, it is rumored that Paul is also in demand as a Hugh Hefner impersonator.
It doesn’t do any good to make money you don’t keep, right? Diane is a best selling author (the Rich Dad Poor Dad series!) and a nationally acclaimed tax coach and business strategist.
Diane is widely quoted and followed for having created numerous products and trainings that have allowed owners of business both big and small to keep more of what they make and grow their businesses and lifestyles faster as a result.
Then You Really Must Take a Break!
If you’re like most business owners – we know, we feel your pain too – you spend so much time in your business “killing Alligators” that you’ve lost site of the mission to “drain the swamp”.
Step OUT of your daily grind for a few days and get a new perspective. Compare notes and trade ideas with your peers. Get some honest and constructive feedback and help from our coaches to understand where you are and where you should go. Learn from the best teachers and practitioners in the business and model their success for yourself. Then go back home and take a fresh look – you might just find you’ve been fighting the wrong reptiles!
Ask yourself, and be honest, is your business really where you wanted it to be? Most of us get in business for ourselves are optimists – like why else would you think it was a good idea! – and we always think we can do more than we really can, trust in the future way more than our family and take on too much of work for ourselves. We get it. We are you!
But for all of your success, you might just be in a trap of your own design? When do you take that time to review, reflect and replan? And who around you is worthy enough to help you do it?
If you DON’T do this now … When Will You? One way or another, the future will force you come up with a plan – the winners are the ones that plan first, not after.
Let Us Help You Escape
The BrainStorm is all about shaking it up and discovering those few high leverage points that are the big multipliers for your business. And this is what your personal exit path looks like.
- Highly Selected Speakers. Picked from dozens of choices, each speaker
will have a full hour so they can get into real actionable detail followed by longer than usual breaks to answer questions and provide more information for people that want to go further.
- Speed Networking. You never know who else in the room might be your
next JV, partner, vendor or lifelong friend. Some of the best ideas will come
from informal master-minds.
- Tip Exchange. Everybody has something they do well that is worth sharing
with others and no one is so successful there is nothing left to learn.
- Strategy Sessions. Meet with one of our business coaches and get a completely confidential review and recommendations for how best to use your time at the BrainStorm. Many times all it takes is a “fresh look” or a trusted
“sounding board” to make a difference.
- And RELAX!
All Work and No Play … Is NOT a Business
We all know the “no-work-easy-lifestyle” is a myth because we live the reality – hard work! But what’s the point of working hard if you don’t make the time to have some fun?
Running any kind of business, especially online, can get pretty damn lonely. Who do you know socially that has even a clue what you do? Who understands the hope and faith and strength that goes into being the one person ultimately responsible for every dollar earned and spent? And who else works as hard as you do?
Yes, it is lonely at the top – but you really are not alone! And for three days in August we will all celebrate who we are and why we are the one real hope for the future.
So let’s party!
And where better than the Hard Rock?
- Arrive Thursday and join us for drinks during registration.
- Dance the night away Friday – optionally costumed as your favorite rock star.
- And Saturday party with the speakers and VIPs for drinks and hors d’oeuvres.
And all the ladies are invited to attend a luncheon on Friday to be hosted by a surprise celebrity – we guys are on our own – no tellin’ what might happen!
For a Very Limited Time…
Plus, you will also get a special off to add a companion ticket for only 147.00. This offer will not be open for long.
This is our first live event and the first time we’ve been on stage together since 2009, so we fully expect that seats will fill up fast.
And Yes Of Course It’s Guaranteed
We don’t do anything without a guarantee and BrainStorm 2012 is no different. Absorb the entire first day. Have one of our coaches talk with you about your particular business. Pick our brains, the speakers and your peers, and if you still don’t think the event will make back at least 5 times your money – just turn in your badge (any time before the dance party) and you’ll get an immediate and cheerful refund. No harm, no foul and we part friends.
Change is the New Normal and
“Great” is the New “Good Enough”.
Don’t get trapped in what worked last year or the year before. Those days are gone. You can’t expect to use the old link building methods like exchanges and networks, and let’s not forget about the new age of Google on-page factors, internal linking “over optimization” and page layout detection. And what about Facebook and Adwords? They’ve changed just as much as Google – maybe more.
If all your eggs are in the SEO basket – you might end up with egg on your face!
Banking on old skills to work now and in the future is no longer a plan for success. The survivors and thrivers next year will be those few that decide right now to take their game to a new level … and that’s actually good news!
Good news? Whaaa? Yes! If you choose right now to be one of those few, the new competitive landscape will be almost barren compared to 2011 with only you and a few survivors left standing.
Online Marketing Has Not Changed this Fast Since
AltaVista Stopped being a Search Engine
Look, let’s be honest, we’ve all had it pretty comfortable the last few years. There were a bunch of things we knew would stop working eventually, but why rush it? For years “future proofing” didn’t pay off so many of us didn’t. Now? The future’s here.
Maybe you escaped the carnage of Panda and Penguin – that’s great! At least you don’t have to “rebuild”, but just because you missed those bullets, don’t get complacent.
Change has arrived. Change with it, or risk getting left behind.
All the Details:
- Registration Begins: August 9th, 5:00 PM
- Full Days: August 10 – 12th
- Sessions Start Daily At: 9:00 AM
- Last Session (August 12th) ends At: 6:00 PM
- Recommended Travel Dates: August 9th, arriving by 4:00 PM
Leave August 13th, after noon, giving you time to reflect, consolidate your notes, and create action plans to maximize the results you get from the conference
- Conference Venue: Hard Rock Hotel San Diego, California
- Fly into: San Diego Airport (SAN) about 15 minutes to the Hard Rock Hotel
- Price: $497.00
- Special Offer of 40% Discount: $297.00
P.S. This offer will be up for only a few short days so please do not delay. Reserve your seat right now and come join us for three full days, a dozen speakers, the receptions, the Friday night party and one-on-one networking with the best group in the world for just $297.